Assertiveness in Indian context: Perspectives of women in coastal Karnataka

Acharya, Vinita A and Sharma, PSVN and Nair, Sreekumaran N (2016) Assertiveness in Indian context: Perspectives of women in coastal Karnataka. Online Journal of Health and Allied Sciences, 15 (2). pp. 1-5. ISSN 0972-5997

[img] PDF
OJHAS article.pdf - Published Version
Restricted to Registered users only

Download (368kB) | Request a copy


Assertiveness is considered to be an important communication skill influencing our interpersonal relations. It is known to play a role in stress management, conflict resolution and developing a positive self-concept. However, it is often suggested that Indians may not be as assertive as their Western counterparts. Indian women in particular have an image of being docile and submissive in a patriarchal society bowing down to cultural norms. Method: This study is a qualitative inquiry to explore the views of Indian women about assertiveness. Four focus group discussions were conducted with women from different social strata around Udupi and Mangalore to understand their perspectives on assertiveness. Findings: Three key themes emerged from the analysis of the data. Perceptions of others to one being assertive, sense of freedom after having expressed one’s emotions assertively and consequences of being assertive appeared to be major concerns in being assertive. Conclusion: Exploring the role of assertiveness in women empowerment and social development is recommended.

Item Type: Article
Uncontrolled Keywords: Assertiveness; culture, self-concept; qualitative research; Indian women.
Subjects: Allied Health > MCOAHS Manipal > Occupational Therapy
Departments at MU > Statistics
Medicine > KMC Manipal > Psychiatry
Depositing User: KMC Library
Date Deposited: 25 Oct 2016 13:51
Last Modified: 25 Oct 2016 13:51

Actions (login required)

View Item View Item