Bullwhip Effect Mitigation in Trading System: A System Dynamics Approach

Rodrigues, Lewlyn L R and Hebbar, Sunith and Herle, Ramadev (2011) Bullwhip Effect Mitigation in Trading System: A System Dynamics Approach. In: Proceedings of the World Congress on Engineering 2011, July 6 - 8, 2011, London, U.K..

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This paper deals with the modelling and simulation in the business of packaging where products are stocked based on forecasting and inventory policies. The model refers to the stochastic demand between the manufacturer, retailer and customers. The main objective of this paper is to reduce the Bullwhip Effect and enhance the efficiency of supply chain. The key variables of study are Supplier ordering rate, Supply line, Acquisition rate, Shipment rate, Backlog, Inventory, and Indicated orders. The results depict that lead time has to be brought down to four weeks, in the trading industry under consideration, if there has to be a drastic reduction in Bullwhip Effect. Accordingly, suggestions are made to reduce lead time through root cause analysis.

Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: Supply Chain Management, Bullwhip Effect, Stochastic Demand, Supply Line and Inventory.
Subjects: Engineering > MIT Manipal > Humanities and Management
Engineering > MIT Manipal > Mechanical and Manufacturing
Depositing User: MIT Library
Date Deposited: 10 Nov 2011 09:25
Last Modified: 10 Nov 2011 09:25
URI: http://eprints.manipal.edu/id/eprint/1648

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